How To Tackle Sales Objections

It’s no secret that sales objections are one of the most challenging aspects of business. From understanding why they occur to navigating difficult conversations with potential customers, handling objections can sometimes feel like a never-ending process. But there is hope; with the right strategies, you can tackle this issue head-on and increase your chances of…

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5 Steps To Creating A CRM Strategy In 2023

A CRM strategy done right can work wonders for your business. It applies to all important aspects of growth, sales, customer service and marketing in particular.  In fact, it may positively affect customer retention, improve lead conversion and grow revenues faster. After all, 80% of customers are more likely to make a purchase when they…

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Inbound Content Marketing Tips To Boost Lead Generation

Inbound content marketing is an essential component of any inbound marketing strategy. It helps draw in potential customers and convert them into leads, which can then be nurtured for the ultimate goal of increased sales. By utilizing well-crafted content, businesses can more effectively engage with their target audience and boost lead generation. The first step…

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The Ultimate Guide to Email Management

Email management is part of office everyday life. In fact, 347.3 billion emails are sent daily and take up 28% of our time. That’s about 2.5 hours that can be used more productively for building systems and strategies, rather than spent on operations that may not result in revenue. Therefore, it’s important to optimize email…

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9 Steps To Creating A CRM Strategy In 2023

As a business owner, it’s essential to have an effective CRM strategy in place. This is especially the case heading into 2023 – the year when customer service will be more important than ever before. To help you stay ahead of the curve and create a CRM system that works for your needs, let’s take…

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Why Choose WordPress For Your Website in 2023

There is such a variety of CMS solutions right now. For new website owners, the difference between each one may seem insignificant. As a WordPress plugin team, we at WP-CRM wholeheartedly advocate for WordPress. So, we constantly have to explain to potential clients why it is by far the best choice for a functional site…

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How To Get More Push Notifications Subscribers In 2023

In a world of constantly evolving marketing trends and an abundance of new tools with unique functionalities, the competition for the customer’s attention is fierce. How do you reach your target audience without being intrusive, or too salesy? This is where push notifications come into play. Push notifications are messages that appear on the screen…

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16 Ways To Increase Website Traffic Without Advertising

If you own or manage a website, looking for ways to increase website traffic is always on your mind.  After all, more traffic means more potential customers, leads and sales. Unfortunately, advertising can be expensive and not always effective in reaching your target audience. Thankfully there are several ways you can increase website traffic without…

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How Sales Training Can Lower Customer Retention Cost

When it comes to running a successful business, it’s important to track a variety of metrics. This way, you can get a clear picture of what’s working well and where there is room for improvement. Of course, metrics like customer acquisition costs (CAC), customer lifetime value (CLV), and monthly recurring revenue (MRR) are all important…

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19 Ways to Avoid Spam Filters and Get Your Email Across

The email format isn’t going anywhere despite what many millennials claim. Statistics show that most customers (75%) prefer email for business communications to phone calls, text messages, Zoom meetings etc. However, there are still some general rules marketers need to abide by to avoid their messages getting caught up by spam filters, and ending up…

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What Are Lead Magnets in Marketing

Lead magnets are offers that help you connect with potential customers by enticing them to provide their contact information in exchange for something of value.  They are a classic way to get more individuals in your sales funnel and hook them onto your products/ services. In marketing, creating engagement and brand awareness are the pillars…

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Competitor Intelligence Trends In 2022 And How To Use Them To Your Advantage

Most industries have this never-ending war among players to win over the competition and get the most customers. Many businesses gain a competitive advantage by deploying  “competitor intelligence (CI)” or “corporate intelligence” tactics. The term competitor intelligence is not new for business professionals, and it involves collecting information about competitors and markets. Customers and businesses…

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Best 10 TikTok Lead Generation Ideas for Your Business

There are a lot of ways to find suitable prospects for your business. However, if you’re looking for some creative and unconventional ideas, you might want to consider TikTok lead generation strategies. TikTok is quickly gaining popularity among people of all ages. And while it may seem like a frivolous way to kill time, it…

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5 Mistakes Small Companies Make When Growing Their Business

If you’re a small company, growing your business can be tricky. There are so many things to consider – from scaling up your operations to expanding your reach and targeting new customers. However, a small business mistake can affect your company quite a bit if not handled on time. Did you know that over 90%…

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10 Simple Steps on How to 10 Simple Steps to Increase your eCommerce Sales

eCommerce sales are on the rise, and for a good reason! Shopping online has become easier and more convenient than ever before, and this is valid for businesses of all sizes. Whether you’re a small business owner just starting out, or an established retailer looking to increase your revenue, this blog will help you increase…

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