5 Ways to Choose the Right CMS to Use in 2022

The digital world is ever-evolving, and the tools that marketers and entrepreneurs use are getting more advanced. These applications can make the whole team’s lives a lot easier and more organized, but choosing the right ones for your business can be tricky. One of the most useful software that digital marketers can use is a…

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Authoritative vs. Agreeable Content_ Which is Best for WordPress Blogs

Finding a tone to use for your WordPress blog’s content is crucial. You’d want to establish a specific voice for your blog’s content marketing to reach and engage with the right target audience. However, deciding whether you’d want to use authoritative or agreeable for your articles can be confusing at times. Keyword planning and your…

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Christmas Sale 20% Off On All Annual Plans

The holiday season is here, and discounts are everywhere. This is the moment to go shopping both online and offline, and our team is here to bring you some exciting news! This year, we are offering 20% off our annual plans for both new and recurrent customers. If you missed out on our Black Friday…

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6 Ways to Increase Google Search Hits on Your WordPress Blog

Most marketers know that there are numerous ways to increase search hits and traffic on your WordPress blog site. However, some of these tactics might not be as effective as they were before, and it might be time to try different strategies to increase Google hits on your WordPress blog search. Gaining traffic is different…

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How to do Website Branding Right_ 6 Tips to Elevate Your Business

Brands that are easily recognized by the public usually get more attention and perform better. There’s this thing called “social proof”, wherein people follow other individuals’ actions to “do what’s right” for specific situations. It is a psychological phenomenon that a lot of brands apply in their marketing strategies. Additionally, consumers tend to buy from…

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12 Mistakes to Avoid During the Website Redesign and Development Phases

If you are noticing a huge dip in your sales and conversions, then it might have something to do with your website’s functionality. It might be because of your content, SEO, or overall design. Redesigning and developing a website entails technological, operational, and creative aspects. UX and UI designers, developers, marketing strategists, and content writers…

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How to Choose a WordPress Theme for Your Blog

A WordPress theme, for the uninitiated, is a compilation of templates and stylesheets used to customize the look of a WordPress blog. Thus, you may apply a style to your web page and instantly transform it into a professional-looking website without needing to be a professional or touch any code. When it comes to choosing…

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How to Use Sponsored Content to Boost Your eCommerce Sales

Some readers and audiences can notice if the content that you are putting out is sponsored or not. Most of them will leave if they feel like they are being sold a product or if the pitch is too robotic or too salesy. This is one of the main reasons why even if the content…

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7 Ways to Do Audience Research When Building a Landing Page

Having a dedicated landing page where you can lead the visitors when they click on an advertisement or a call-to-action button is critical for your business. There are specific tips that brands should follow when creating a landing page on WordPress or any other CMS to encourage people to convert into buying customers. Below, we…

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5 Tips to Target the Right Audience Through Mobile Advertising

These days, most of the global population are glued to their mobile phones several hours a day. Mobile devices give a sense of convenience when it comes to online shopping, researching, reading the news, and everything in between. According to Statista, over 4.28 billion people in the world use their mobile phones to go online.…

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How to Develop a Marketing Strategy for Your eCommerce Startup

Technology has advanced rapidly within the past couple of years and is showing no signs of slowing down. More and more people are turning to the internet to fulfill their basic needs, especially now that the world is going through a pandemic. It is no secret that the eCommerce industry is growing and continuously taking…

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How to Choose a Name for Your eCommerce Startup

Starting your own eCommerce business is exciting, but trying to name it can be a confusing process. You’re either choosing from a wide range of names, or you can’t come up with anything at all. Either way, naming an eCommerce startup is not as simple as it seems. You’d have to consult with your partners…

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Why Your Sales Business Plan Requires an Easy-to-Use CRM Software

Creating a sales business plan can feel overwhelming and confusing at times. There are many factors that you need to consider, including what goals to set, the budget that you are ready willing to work with, and choosing what CRM software to use. A CRM tool will help you and your team compile all of…

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How A WordPress CRM Can Boost Your Conversion Rates

What transforms a random website visitor into a satisfied, loyal customer? Perhaps they are persuaded by comprehensive service, competitive price, the well-crafted website copy or ad that reads your mind? How about excellent customer service, website UX, and CTA button colors? Apparently, the answer is all of the above. Markets are so saturated that you…

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Developing a Sales Strategy to Drive Results

Developing a sales strategy for your business can be overwhelming, as not each one will drive the results you are looking for. Following the data and keeping tabs on the numbers will help companies advance their sales strategy to reach their full potential. If you feel like your sales team is underperforming then it might…

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