Email Marketing
How To Retarget Inactive Leads
Once you launch a new product on the market, there is usually a surge of interest and sales, only to see it diminish after a while. The trap many business owners fall into is building strategies on how to acquire new customers. However, they underestimate how important it is to retarget leads that showed some…
Read MoreThe Ultimate Guide to Email Management
Email management is part of office everyday life. In fact, 347.3 billion emails are sent daily and take up 28% of our time. That’s about 2.5 hours that can be used more productively for building systems and strategies, rather than spent on operations that may not result in revenue. Therefore, it’s important to optimize email…
Read More7 Steps To Improve Email Deliverability
Email deliverability is all about making your content visible to your subscribers. If your messages never make it to your audience, all your email marketing efforts go in vain. In 2022, email is still considered one of the most effective communication channels for digital marketing. However, if you are not following best practices and optimizing…
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