How To Boost Organic Growth With Digital PR

If you want to boost organic growth with digital PR, you need to make sure you arrange backlinks and brand mentions in high-authority, reputable online publications. In the current difficult economic situation, businesses need to be extra careful with marketing expenses and only engage with initiatives with high ROI. Digital PR strategies tend to be…

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7 Steps To Improve Email Deliverability

Email deliverability is all about making your content visible to your subscribers. If your messages never make it to your audience, all your email marketing efforts go in vain. In 2022, email is still considered one of the most effective communication channels for digital marketing. However, if you are not following best practices and optimizing…

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Email Marketing Analytics_ 8 Metrics to Keep an Eye On

Email marketing is important because it allows businesses to communicate directly with their target audience. By building a list of subscribers, companies can curate better-suited campaigns that promote their products or services. It’s important to note that email marketing is a cost-effective way to reach a large audience, making it one of the best marketing…

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How Sales Training Can Lower Customer Retention Cost

When it comes to running a successful business, it’s important to track a variety of metrics. This way, you can get a clear picture of what’s working well and where there is room for improvement. Of course, metrics like customer acquisition costs (CAC), customer lifetime value (CLV), and monthly recurring revenue (MRR) are all important…

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19 Ways to Avoid Spam Filters and Get Your Email Across

The email format isn’t going anywhere despite what many millennials claim. Statistics show that most customers (75%) prefer email for business communications to phone calls, text messages, Zoom meetings etc. However, there are still some general rules marketers need to abide by to avoid their messages getting caught up by spam filters, and ending up…

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Black Friday WP CRM

It’s Black Friday Cyber Monday time! It’s now the time when companies bring out their best offers hoping to pick up new customers and boost their loyal client base. We haven’t stayed behind this Black Friday and Cyber Monday. For an extended period from November 23 to December 7, we are treating you with a…

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What Are Lead Magnets in Marketing

Lead magnets are offers that help you connect with potential customers by enticing them to provide their contact information in exchange for something of value.  They are a classic way to get more individuals in your sales funnel and hook them onto your products/ services. In marketing, creating engagement and brand awareness are the pillars…

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Best WordPress Halloween Deals for Productive Teams [2022]

As the leaves change and the air gets cooler, it can only mean one thing: Halloween is coming! This spooky holiday is a great time to let loose and have some fun, but it can also be a great opportunity to get your team in the spirit of productivity. Check out these best WordPress Halloween…

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5 steps how to create effective product launch emails

A successful product launch emails campaign is essential for any business looking to introduce a new product or service. But crafting an effective message can be tricky – especially when you’re dealing with a limited budget and tight timeline. However, it is worth it as 64% of small businesses successfully use email to find new…

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The Best Website Content Checklist for a New Website Launch

When it’s time for a new website launch, it’s important to make sure it is ready to go live and achieve great results from the very start. So, keeping a website content checklist in mind and following best practices is key to getting the most out of the online presence of your business. Before your…

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12 Tips For Leading An Effective Kickoff Meeting

Developing the skill of leading an effective kickoff meeting is at the core of strong client relationships. Are you about to hold your first one on your own? If so, you’re likely feeling both excited and anxious. After all, you get to finally put your ideas into action, and there’s a lot on the line.…

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How To Work Smarter Not Harder with WP-CRM

The key to the success of any organization is the performance of its sales team. Too often salespeople work harder rather than smarter in order to meet their targets. However, without the appropriate support, training and tools in place, they cannot achieve their full potential. CRM systems provide the intelligence and insights to make educated…

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How Can Companies Implement Proactive Customer Service_ 6 Tips

Proactive customer service is all about predicting what your clients need before they have to reach out to you. Many prominent companies such as Amazon and IKEA go to great lengths to deliver that special treatment to satisfy their consumers. It’s no secret that customer service is one of the most important aspects of running…

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What Is A 360-Degree Customer View

A 360-degree customer view is all customer data across all channels collected in one digital profile. This approach is a good strategy for companies who want to build strong customer relationships. It includes gathering information about clients on every level, from basic contact details all the way through past purchases and interactions–and even checking out…

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Featured Image - How to Write Sales Scripts that (Really) Work

If you’re like most salespeople, the idea of writing a sales script probably makes you cringe. After all, scripts are often associated with high-pressure, pushy sales tactics that feel icky and inauthentic. However, the truth is, that an effective sales script can be your best friend. A good plan for your pitch can give you…

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